स्टेट बँक ऑफ इंडिया द्वारा Assistant Vice President, वरिष्ठ कार्यकारी पदों के लिए भर्ती - हिंदी रोज़गार

State Bank of India invites Online application from Indian citizen for appointment to the following posts. Candidates are requested to apply online through the link given on Bank’s website https://bank.sbi/careers

1. Name of the Post: Assistant Vice President (Marcomm)

2. No of Post: 02

3. Comparable Grade / Scale: SMGS-IV

4. Nature of Engagement: Contractual

5. Place of Posting: Mumbai

6. Qualifications: Basic:-Full time MBA(Marketing) /PGDM or its equivalent with specialisation in Marketing from Institutions recognized / approved by Govt. bodies / AICTE / UGC. Minimum marks – 60% in MBA / PGDM Courses completed through correspondence / part time will not be eligible. Other: -Additional Certification in Marketing on different media platforms e. g. Brand & Media / digital etc. would be preferred. -Knowledge of MS Office, Analytical MIS Tool on digital platform

7. अनुभव: -Minimum 8 years' post qualification अनुभव in the field of marketing (excluding sales) in a BFSI sector/ Corporates, Media & Advertising / Digital Agency. -Out of 8 years, at least 3 years’ अनुभव in facilitating designing of creative communication in ATL &/or BTL (Including Digital).

8. Job Profile: 

1) Good understanding of consumer insights from across various demographic segments and culture nuances of different states of India especially with respect to retail banking products.

2) Proficiency in crafting compelling / insightful briefs for developing into effective and outstanding creative solutions and campaigns.

3)अनुभव in implementing brand product marketing communications across media.

4) Compilation and analysis of campaign report etc.

5) Excellent interpersonal capabilities.

1. Name of the Post: Senior Executive (Digital Marketing)

2. No of Post: 01

3. Comparable Grade / Scale: MMGS-II

4. Nature of Engagement: Contractual

5. Place of Posting: Mumbai

6. Qualifications: Basic:-Full time MBA(Marketing) / PGDM or its equivalent with specialisation in Marketing from Institutions recognized / approved by Govt. bodies / AICTE / UGC. Minimum marks – 60% in MBA / PGDM. Certification in digital marketing from an Institution of repute. Courses completed through correspondence / part time will not be eligible. Other: -Additional Certification in Marketing on different media platforms e.g. Brand & Media etc. would be preferred. -Knowledge of MS Office, Analytical MIS Tools

7. अनुभव: 

a) Minimum 3 years' post qualification अनुभव in the field of marketing in a BFSI sector/ Corporates/ Media & Advertising / Digital Agency.

b) Out of these 3 years, 2 years’ अनुभव should be in product marketing using digital media platform, with specific अनुभव in search and display, SEO, SEM and programmatic. Knowledge of influencer marketing, email, SMS and SMM preferred.

c) Atleast one year अनुभव (within overall अनुभव) in facilitating designing of creative communication in ATL &/or BTL (In Digital).

d) अनुभव as mentioned in b) and c) above can be concurrent.

8. Job Profile: 

1) Well versed with digital marketing measurement tools and its usage to draw key insights to optimize the campaign performance.

2) Up-to-date knowledge regarding development in the digital marketing sphere.

3) Highly data oriented with good acumen for number crunching.

4) Compilation and analysis of campaign report etc.

5) Result oriented go-getting attitude.

6) Excellent interpersonal capabilities.

1. Name of the Post: Senior Executive (Public Relation)

2. No of Post: 01

3. Comparable Grade / Scale: MMGS-II

4. Nature of Engagement: Contractual

5. Place of Posting: Mumbai

6. Qualifications: Basic:-Full time MBA / PGDM / Post Graduate Degree in Mass Communication / Management from institutions recognized / approved by Govt. bodies / AICTE / UGC. Minimum marks – 60% in MBA / PGDM / PG Courses completed through correspondence / part time will not be eligible. Other: -Additional Certification in PR / Corporate Communication / Journalism would be preferred. -Knowledge of MS Office, Analytical MIS Tool on digital platform is preferred.

7. अनुभव: Minimum 3 years' post qualification अनुभव in a PR Agency / Service Industry. Out of these 3 years at least 2 years must be in PR.

8. Job Profile: 

1) Creative mind-set with ability to construct PR / marketing stories and articles.

2) Knowledge of all operational aspects related to managing good rapport with media fraternity, offline and online.

3) Excellent interpersonal capabilities with flair for interacting with journalists / bank officials / across the hierarchy with equal composure.

4) Smart worker with ability to anticipate probable situation that may demand instant smooth resolution.

5) Compilation and analysis of campaign reports etc.

6) Excellent interpersonal capabilities.

Selection Procedure

1. Shortlisting and Interview

2. The selection will be based on shortlisting and interview. Shortlisting: The Shortlisting Committee constituted by the Bank will decide the shortlisting parameters and thereafter, adequate number of candidates, as decided by the Bank will be shortlisted (subject to availability) and called for interview.

3. The decision of the Bank to call the candidates for the interview shall be final. No correspondence will be entertained in this regard. Interview: Interview will carry 100 marks. The qualifying marks in interview will be decided by the Bank.

4. No correspondence will be entertained in this regard. Mere fulfilling minimum qualification and अनुभव will not vest any right in candidate for being called for interview. Merit List: Merit list for selection will be prepared in descending order on the basis of scores obtained in interview only.

5. In case more than one candidate score the cut-off marks (common marks at cut-off point), such candidates will be ranked according to their age in descending order, in the merit.

आवेदन करने का तरीका (How to apply)

चयन प्रकिया: अभ्यर्थी का चयन लिखित परीक्षा एवं साक्षात्कार में उनके प्रदर्शन के आधार पर किया जाएगा।

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